BRANDS THAT
EXCITE
Based in Sydney
Australian Brand House
Established 2020
Built on flavour.
driven by obsession.
Bold Australian brands built from real passion. Backed by the retail expertise to make them perform on shelf.
More than a brand owner
Founded in 2020, Vigorate is a hands-on home for brands with genuine character. We don’t just own brands — we build them, live them, and take them to market properly.
01
BRAND BUILDING
Identity, positioning, and storytelling from the ground up
02
RETAIL EXPERTISE
Supply, ranging, and account management across major channels
03
SALES & DISTRIBUTION
A network built on relationships, not just logistics
04
PRODUCT DEVELOPMENT
Flavour-first thinking, backed by market knowledge
Learn About Our Brands
Byron Bay Chilli Co
Byron Bay Chilli Co
The Chilli Factory
The Chilli Factory
Smokey Q
Smokey Q
Byron Bay Chilli Co Snack Foods
Byron Bay Chilli Co Snack Foods
Just Jerky